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Frequently Asked Questions
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What is the new Belk Rewards+® program?
Belk Rewards+® is our updated loyalty program for Belk Rewards+® cardholders. Now cardholders can earn points on every eligible purchase and enjoy benefits that include special savings and rewards, faster than before! Once a customer reaches 500 points the points are converted to a $5 Belk Reward Dollar (BRD).
How do I apply for a Belk Rewards+® credit card?
You can apply for the card at a Belk store with an associate at checkout or online.
What is different about the new Belk Rewards+® Card Program?
The new Belk Rewards+® credit card program is all about new and easier qualification criteria, higher earn rates, and quicker redemption.
Belk Rewards+® credit cardholders now earn more on purchases at Belk and belk.com than before. Belk Rewards+® Insiders now earn 4 points per dollar spent, Premier cardholders earn 5 points per dollar spent, and Elite cardholders earn 7 points per dollar spent. Prior to September 2022, Belk Rewards+® credit cardholders earned 3 points, Premiers earned 4 points and Elites earned 5 points per dollar spent.
Redemption is now quicker, reaching 500 points earned generates $5 in Belk Reward Dollars. Prior to September 2022, 1,000 points earned generated $10 Belk Reward Dollars.
Will I receive additional offers throughout the year?
Yes, outside of receiving points for eligible purchases, Belk Rewards+® cardholders are eligible for VIP savings events throughout the year.
How can I move up in tiers with a Belk Rewards+®credit card?
Tier progression is based on annual spend on your Belk Rewards+® credit card, but you will only progress up tiers based on spend with your Belk Rewards+® credit card on eligible purchases made at Belk and belk.com.
How do I start earning points?
Every time you shop at Belk in-store, online, or on the Belk mobile app, please use your Belk Rewards+® credit card at checkout. When shopping online at belk.com make sure you’re logged in when you make a purchase with your Belk Rewards+® credit card and your points will be processed to your member account when your items have shipped. You will also earn points outside of Belk when you use your Belk Rewards+® Mastercard for purchases everywhere Mastercard is accepted. Points can be seen once the transaction is processed and will be available within approximately 7 days.
How quickly will I receive my points?
When shopping in-store at Belk, points will be available ~7 days after your in-store purchase. For Belk.com and mobile app orders, your points will be available ~7 days after the order ships.
Why did not I earn points on my recent purchase (non-eligible purchases)?
Non-eligible purchases would include gift cards, non-merchandise and leased departments. Purchases with PayPal, buy now, pay later and special financing are also excluded.
Is it possible for my points balance to be negative?
It is possible for your points balance to be negative if you make returns after the points from your original transaction were converted into Belk Reward Dollars. In this case, any points earned will be applied to the negative balance first
Do my points expire? How do I make sure my points do not expire?
All Belk Rewards+® Points expire after an account has had no qualifying purchases for twelve (12) consecutive months.
The Contactless Indicator Mark, consisting of four graduating arcs, is a trademark owned by and used with permission of EMVCo, LLC.
The Belk Rewards+® Mastercard is issued by Synchrony Bank pursuant to a license by Mastercard International Incorporated. Mastercard and the circles design are registered trademarks of Mastercard International Incorporated.